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Strategy with teeth
Positioning, priorities, go-to-market thinking, and the plan your team can actually execute. Fewer vibes. Better bets.
Fractional CMO services for tech startups
Fractional CMO
services with
a pulse.
Senior marketing leadership on part-time hours. A fractional chief marketing officer gives you the strategy, the judgment, and the experience — at a fraction of the cost and none of the payroll regret.
In the room making the big calls. Not on the payroll running day-to-day ops.
Get senior firepowerThe short version
What is a fractional CMO, exactly?
A fractional chief marketing officer is senior marketing leadership without the full-time executive seat. You get the strategy, the prioritisation, the hard conversations, and the taste — while your team stays lean and your runway stays long.
Think of it as marketing leadership on tap: far more than a consultant’s slideware, far less than a permanent headcount. Built for startups with somewhere to go.
What you get
The fractional playbook.
Everything between “we should do marketing” and “oh, this is actually working.”
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A stack that earns its keep
Marketing tools and AI audited for real leverage — sharpen the workflows, kill the shiny-object tax.
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A growth thesis you can act on
A clear point of view on your next-level move: what to push, what to kill, and what momentum actually looks like.
Why founders go fractional
Big-league brain.
Fractional price.
Senior judgment, lean budget
A full-time CMO runs deep into six figures before bonus and equity. Fractional gets you the brain without the payroll line.
Momentum before management
Startups need direction and decisions more than headcount. Fractional marketing leadership is speed without the org chart.
In the room, not in the weeds
Hands-on advice and real work with your team — but never running day-to-day ops. Your marketing stays yours.
Before you ask
Fair questions.
What are fractional CMO services?
Senior marketing leadership, hired part-time. You get strategic direction, prioritisation, sharp messaging, and accountability for how your marketing performs — without a full-time executive seat.
What does a fractional CMO typically provide?
Positioning and go-to-market strategy, marketing stack and tooling decisions, campaign and channel judgment, coaching for whoever runs the day-to-day, and a growth plan your founders and investors can actually read.
How do you compare fractional CMO services?
Look past the hours. Ask what operating experience sits behind the title, whether they advise or quietly take over your ops, and whether they understand startups — not just slideware.